Arjuna George

Arjuna George is a retired fire chief from British Columbia, Canada, with over 24 years of service. Now the founder of Silver Arrow Coaching and Consulting, he specializes in Self-Leadership Coaching, focusing on burnout prevention, resilience, and stress mastery for high-performing individuals, including first responders, healthcare professionals, educators, and parents.
A Certified Executive Coach (CEC) through Royal Roads University, Arjuna also holds certifications in Resilience Coaching, Stress Management, Functional Imagery Coaching, and more. He was recognized as an Honorary Life Member of the BC Fire Chiefs Association in 2023.
Arjuna is the author of two books: the bestselling Burnt Around the Edges: A Guide to Mastering Stress and Surviving Burnout and Leading the Charge: A Firefighter's Approach to Resilient Leadership, which explores mental health, compassionate leadership, and self-leadership in emergency services.
As host of the Beneath the Helmet podcast and a regular contributor to Canadian Firefighter, Firefighting in Canada, and Crackyl, Arjuna is dedicated to equipping individuals with practical tools to manage stress, regulate their nervous systems, and thrive on and off the fireground. Through coaching, workshops, and speaking, he inspires others to lead with resilience and purpose.